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7 Inexpensive Beauty Products That Influencers Actually Love 

You’re scrolling on Instagram or TikTok and, yet again, another influencer is showcasing a beauty product that they say *everyone* should buy. But with the constant inundation of ads, trending topics and influencer sponsorships, how can you know what to trust? What’s worth your money?

It’s simple: see what others online are saying about the same product. Chances are, others have tried something out too. When it comes to beauty, we love a good review.

These are the seven inexpensive beauty products we’ve found (that influencers actually love) and others do, too.

1. Revlon Super Lustrous Glass Shine Lipstick


Revlon Super Lustrous Glass Shine Lipsticks✨♥️ sparkling honey, chocolate luster, glossed yo rose, rum raisin, sparkling quartz, toasting glasses

♬ original sound – Justin wyss

These must-have lipsticks have been raved about by influencers and everyone else on TikTok. It’s like lipstick and lip gloss had a baby. And they’re only $11.79.

2. Amika Blowout Babe Thermal Brush

Get a perfect blowout without the price tag of a Dyson Airwrap — $700, yikes — and instead, use the Amika thermal brush. Unlike the Dyson, this is a silent styling brush that gives the same effect as a blowout but at only $100. I first saw it on TikTok and now use it every day.

3. e.l.f. Putty blush 

This beautiful putty blush has been compared to the Rare Beauty blush. Influencers, and others, are all hopping on the bandwagon. And at $7.99, you can’t beat it. 

4. Velcro rollers


#velcrorollers #dysomairwrap #blowout #hairrollers #takeoutmyrollerswithme #blowouthair #hairroller #velcrorollerstutorial #hairhowto #90saesthetic

♬ Originalton – ᥫ᭡

Yes, you’ve heard that right: rollers are back. If you’re looking to achieve the perfect, voluminous 90s hair then velcro rollers are in. Nearly every influencer I’ve seen has been committed to using them. And on Amazon, they’re only $14.99. 

5. Gisou Hair Oil

This hair oil is as luxurious as it looks in the bottle. The honey-infused magic has long been touted by influencers as the It Girl product, but trust me, it’s worth the hype. The smallest bottle is $25 a pop and you only need the smallest amount.

6. CeraVe Facial Cleanser


#CeraVePartner Pro tip: choose a cleanser that works for your skin type @cerave @webmd #CeraVe #WebMD

♬ original sound – Dr. Lindsey, MD

Simplicity is key. Not only is CeraVe supported by influencers, it’s also dermatologist-recommended, and fragrance-free. Plus, it’s drugstore price friendly at only $11.62 for a huge bottle. Don’t sleep on this cleanser alternative.

7. Claw Clips

Claw clips are fully back and they’re the easiest hairstyle ever. And every influencer has shared these amazing checkered clips from Amazon. They’re only $17.99 for a pack of three. 

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